Open the email
It's from rae@bluntobjectcopy.com. Subject line starts with [STEAL SHEET].
You're in // Step 2 of 3
Check your inbox. The swipes are on the way.
We just sent The Steal Sheet, Vol. 3 to your email. Look for the subject line [STEAL SHEET] Your 62 swipes are inside. It usually lands within 2 minutes.
Rae at Blunt/Object
[STEAL SHEET] Your 62 swipes are inside
Hey, here's the full pack: 50 hooks, 12 emails and the Notion board…
Weekly report
Your ad account summary
Spend, reach and results for the last 7 days
Team calendar
Creative review moved to Thursday
New time: 2:00 PM. Bring three hook options.
Not there? Check promos
Look in Promotions, Updates or Spam. Drag it to your Primary inbox so next week's teardown doesn't get lost.
Click "Grab the pack"
The button takes you to your download page with the PDF, the Notion board and the copy-ready swipe cards.
Still nothing after 10 minutes? Email hello@bluntobjectcopy.com and we'll send it by hand.
Sneak peek
What's landing
What's landing
in your inbox.
38 pages, 4 folders, 62 swipes. Each one has a fill-in-the-blank template, the original result, and a "why it works" note.
Scroll-stoppers
Openers for the first 3 seconds of video and the first line of static ads.
"Nobody tells you this about [topic]…"
Pain & agitate
Name the problem in your buyer's own words. Built for cold traffic.
"Still [doing X] by hand? Same."
Proof & offer
Numbers, receipts and stacks for warm and retargeting audiences.
"[Number] people tried it. [Result]."
Email templates
Welcome, launch, abandoned cart and win-back, with subject lines.
"Subject: you left this behind"
Preview your resource →
Can't wait? Jump straight to the download page.
While you wait // 7 min
Why swipes alone
Why swipes alone
won't fix your ads.
Rae Castellano, our founder, breaks down the three mistakes that make good hooks flop, and what we change first when a client's ads stall.
▶ 7:18
Watch while you wait
"The hook gets the click. The offer gets the sale." · 7 min 18 sec
- 00:42Why a great hook on a weak offer still loses money
- 03:10The 3-hook test we run on every new client account
- 05:55When it's cheaper to hire it out than write it yourself
Want it done for you?
Skip the blanks.
Skip the blanks.
We'll write it.
The Steal Sheet is how we start. These packages are how we finish: custom hooks, ad scripts and email sequences written for your offer by our senior team.
Hook Sprint
$1,450one-time
Fresh angles for a campaign that's gone stale.
- 30 custom ad hooks for your offer
- 6 short-form ad scripts (UGC + static)
- 2 rounds of revisions
- Delivered in 7 business days
Launch Kit
$3,900one-time
Everything you need to launch an offer on paid social and email.
- 60 custom hooks + 12 ad scripts
- 7-email welcome or launch sequence
- 3 landing-page headline variations
- Kickoff call + 14-day delivery
Always-On
$6,800/ month
A senior copy team that ships new creative every week.
- 40 hooks + 8 ad scripts every month
- 4 email campaigns per month
- Monthly creative performance review
- Cancel with 30 days' notice
Free · 30 minutes
Not sure which fits? Book a strategy call.
Bring your current ads and numbers. We'll tell you what we'd change first, even if you never hire us.
Book a strategy call →
or call (555) 014-2290
Hook Sprint guarantee: if none of the 30 hooks beats your current control, we rewrite them free.